Mercedes Benz har annonceret, at de vil vise sin nyeste teknologi frem på Consumer Electronics Show (CES) 2023 i januar.
Luksusbilproducenten vil lover flere detaljer om, hvad de har planlagt for elektriske køretøjer, dens nyeste in-car teknologi og meget mere.
Automaker and technology brand Mercedes‑Benz is returning to CES in Las Vegas the first week of 2023. At the forefront will be the theme of “Tech to Desire,” illustrating how technological developments from Mercedes‑Benz enrich the lives of its customers. The focus is on innovations that give back time, make life easier and generate excitement.
The highlight of the brand’s presence at CES will be the tech talks held at the Mercedes-Benz booth 5041 inside the West Hall of the Las Vegas Convention Center on January 5 at 12:00 p.m., where Chief Technology Officer Markus Schäfer and Chief Software Officer Magnus Östberg will be joined by a number of collaboration partners. Together, they will announce news about the Mercedes‑Benz electrification strategy. They will also discuss automated driving features that give back time, and explain how new developments in in-car audio, streaming and entertainment will generate customer excitement. To round out the program, Mercedes will unveil an artistic collaboration with an innovative entertainment brand, reinventing an icon of pop culture.
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