BMW afslørede sin seneste konceptbil på Consumer Electronics Show i 2023, BMW i Vision Dee, navnet ‘Dee’ står for Digital Emotional Experience.
Bilen er designet til at fremvise BMWs nyeste teknologi, den har et heads-up display, der strækker sig langs hele forruden.
“With the BMW i Vision Dee, we are showcasing what is possible when hardware and software merge. In this way, we are able to exploit the full potential of digitalisation to transform the car into an intelligent companion. That is the future for automotive manufacturers – and, also, for BMW: the fusion of the virtual experience with genuine driving pleasure,” said Oliver Zipse, Chairman of the Board of Management of BMW AG. “At the same time, BMW i Vision Dee is another step on the road to the NEUE KLASSE. With this vision, we are looking far into the future and underlining the tremendous importance of digitalisation for our upcoming product generations.”
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With its intelligent, almost human capabilities, BMW i Vision Dee accompanies drivers not only through real-life situations on the roads, but also in their digital environment.
“A BMW lives by its unparalleled digital performance. BMW i Vision Dee is about perfect integration of virtual and physical experiences,” said Frank Weber, member of the Board of Management of BMW AG responsible for Development. “Whoever excels at integrating the customer’s everyday digital worlds into the vehicle at all levels will succeed in mastering the future of car-building.”
Du kan finde flere detaljer om den nye BMW i Vision konceptbil hos BMW via linket nedenfor.
Kilde & Billedrettigheder: BMW